Red, Yellow Blue or Green? What’s Your Color?
Everybody has a personality and each persons personality is different to a certain degree. A really long time ago….A greek Physician and Philosopher by the name of Hippocrates wrote about the four basic personality types. Dr. Carl Jung wrote once again in 1921 about the personalities, he called them…”Feeler” “Sensor” “Thinker” and “Intuitive.” Florence Littauer later on called the personalities “Phlegmatic” “Sanguine” “Melancholy” and “Choleric”
Since then there have been many books, reports and research done on the personality types. You can find more detailed study done by Michael O’Connor, Jim Cathcart and Dr. Tony Alessandra to name just a few.
It’s crucial to understand and be able to identify the personality types in the Network Marketing industry and it’s so much fun to use. Once you know the basics and start practicing this simple system you will experience a positive impact on your business as well as your personal life. With practice you will very soon be able to pinpoint the personality type of the person who sent you an email, the person you are speaking with on the phone or the complete stranger walking through the mall ahead of you. When you know the likes and dis-likes of the four personality types it gives you a slight edge and helps you know how to effectively relate and interact with each. You can quickly grab and hold someones complete attention when you can tell them something about themselves that people don’t usually know. An instant bond develops and people don’t easily forget that.
So what’s all this got to do with Red, Yellow Blue or Green? Well…People tend fall asleep when you say words like “Sanguine” or “Choleric” but everybody knows and understands the colors! You can easily learn this simple but greatly effective technique and quickly build a business with people who you understand and have a bond with. Remember…people join people, they do NOT join companies! This great training can easily improve your personal life as well. What “color” is your spouse? your Mother-in-Law? Learn how to build better and stronger relationships! You can get our full “Color to Success” training CD here;
The following is a brief description of each color personality type:
RED, (Choleric)Sensor
The red personality type make up 15% of the population and they are Self-Contained and Direct. They are often the CEO of the company, an Attorney, Airline Pilot or in some type of position of authority. They like to order other people around and will not hesitate to fire you on Christmas Eve. The Red’s motto is, “Get out of my Way” and “What, or how much is in it for me?” “My way..or the Highway!”Their voice is forceful with volume and they will take complete control of the conversation. They dress for success, the suit, tie and creases. The red is all about the money! The more the better! They believe that Network Marketing is a “sales” business and they just keep selling, selling and selling! They are 100% NOT coachable. They have big Ego’s and will tell you how to run your business, how to sponsor suzy who they have never met and how to deal with your Mother-in- Law. Reds are well connected and know powerful people and it’s great to have them in your business…just don’t try to coach them. Let them do it themselves, they will anyway so save yourself a headache. Reds are focused and goal-oriented, very intense and will go after the money no matter what it takes! Reds dislike indecision, chit-chat, losing control, and whining.
YELLOW (Phlegmatic)Feeler
The yellows make up 35% of the population and they are Open and Indirect. They are the Nurses, the Teachers or a Counselor of some sort. They give from the heart and never have time for themselves because they are always doing something for someone else. A yellow will spend their last $5 on you. The yellows motto is…”Let’s be Friends” Their voice is soft and gentle and they dress comfortably, casual. They will be the ones wearing the Birkenstocks and the cotton. Yellows are dependable, caring, team players. They are patient, supportive and nurturing. They don’t like to be sold, pushy aggressive sales-people, bullies, or any type of conflict. Yellows have built huge Network Marketing Business’s once they believed that they could do it. They are family oriented and they love to talk about the kids, the vacation. They are genuinely sad that Great Aunt Doris had to go into the Assisted Living Community. Yellows are also Over-Sensitive, Followers and are not very goal Oriented. When you are talking to a yellow, be a yellow. Take the excitement out of your voice and slow down. They see excitement as “Hype” and will tune you out when you start talking about the $10,000 a month.
BLUE ( Sanguine)Intuitive
The Blue makes up 15% of the population and is Open and Direct. They are the Entertainers, Public Speakers, and Sales personnel. Blues want to have Fun FUN FUN!! Their voice is loud and fast and they dress stylishly with a lot of color, flamboyant! Blue people are the most creative, they are the promoters and they are convincing, enthusiastic and always looking for the next fun thing! They have huge energy and see the “Big Picture” instantly. They don’t want to be bored to death with the details or all the facts and figures. Blues are dis-organized, scattered, got 100 things going on at once. They talk to much, they’re poor savers, poor on follow-up and they tend to exaggerate! Get excited when you talk to the blue, talk about the vacation and the family but make it the fun stuff. The blue will give you their life story the first time they meet you. They dislike being alone, not having fun and a lot of facts and figures. To sponsor a blue help them learn to focus and organize.
GREEN (Melancholy) Thinker
The greens make up 35% of the population and they are Self-Contained and Indirect. The greens are the analytical people. They are often the Accountants, Engineers or are in some type of research. They believe that they are the smartest people on the planet and they want all the details! The facts and figures are what turns the green on. They will read every word, click on every link and crunch the numbers once, twice to make sure and a third time just because. Their voice is soft and polite and they dress formal and conservative. They are organized Planners, very accurate and Persistent with great follow through. They are over-analytical, hard to please, often depressed and lonely. They are completely comfortable with charts and graphs and will be exact and perfectly timed. They will know the exact time to the second about when the next full moon will appear. Never be late or miss an appointment with a green, don’t speak to fast or to slow and enunciate all your words correctly. Give them all the information, answer all their questions, be upfront and give them more web-sites to visit. Never push or rush a green, let them figure it all out at their pace and they’ll call you when they have it all analyzed or need more information.
Thats it! There is a live training call done on the “Colors to Success” training every 1st Saturday night of every month at 9pmEST. Contact me at;
tina@eagleslog.com
for the call in number and access code. Michael Dlouhy also wrote an Ebook on the Colors that goes in to much more detail and you can get that here;
Happy Coloring Network Marketer!
Tina Gregory
the 4 personality types
color to success
mentoring for free, michael dlouhy
