The Truth About Buying Leads

Hi, Ken Klemm here.

How much are you paying per lead for leads? Are they “exclusive”? Are they super-duper, high-priced, telephone verified, surveyed leads? Have you ever wondered how the lead vendors acquire these leads?

Perhaps you’ve visited a website because you were responding to an offer for a free meal at one of your favorite restaurants, or an opportunity to get a free computer, big screen TV, or some other deal? You are required to fill out a form on the page to begin the process. If you fill in information and click on a submit or continue link - some entity has just collected you as a lead.

If Your phone rings and You answer it, but there is no one on the line - then You are probably now a telephone verified lead!

Maybe you were taken to another page and asked to answer questions such as, “Are you interested in making money from home?” You may be asked for more input such as how much you want to earn per month, how much you are willing to invest, how many hours you are willing to spend per week, etc. If you answer these questions and submit the form, you are now a surveyed lead!

Even if you quit at some point, the information you submitted has already been collected. If someone phones you and asks you if you visited their site and were truthful about the information you submitted, you are now a telephone verified surveyed lead!

Soon you begin to receive phone calls from different people pitching you on their business opportunities. Your lead has been sold!

Do you wonder how many of those people calling you were told your lead was exclusive? Do you wonder how much they paid for your lead? Ask them!

Are you beginning to get an idea of just how worthless purchased leads are?

I’ve just described one example of how leads are generated. There are many others. Many affiliate programs, MLM companies and others will sell their leads when they need more money. It doesn’t matter if they told you they would not sell or share your information - they can change their minds at any time!

Why purchase worthless leads when you can generate your own targeted leads for little or no cost?

To learn how to do this and learn more things that will save you years of failure and frustration, download your free copy of Michael Dlouhy’s “Success In Ten Steps” by clicking on the book in the upper left corner of this page.